Do your customers find your website when they search for your travel offer, your city or your region? Current studies show that about 85% of Internet users use search engines to find information. If your website doesn’t appear in a search with relevant search words on the first or second page of search results, it will practically not be taken into consideration by potential visitors.
What is search engine optimization (SEO)?
Using specific search engine optimising methods, your website will be placed as close to the top as possible in the search engine results lists with search criteria (Keywords) that are important and relevant to you. To attain this goal, your website must be relevant and transparent.
- On-site optimizing: Improving the readability of the information for search engines. Many websites cannot be indexed, or can only be poorly indexed by search engines due to technical limitations. We will show you where the hold-up is and improve the structure of your website if needed.
- Off-site optimization: Improving the popularity of links.
For a specific search criterion, Google and others try to place the most relevant websites at the top. A website is considered to be highly relevant if as many high-quality links as possible from subject-related websites, for example, refer to the website. We search for these websites and try to place links there that refer to your site.
- Creation of information sites: Sites with bundled information about a specific subject have the advantage that they are picked up especially well by search engines. Furthermore, they offer the searching Internet user exactly the right information for an entered search word. These sites are created in the look and feel of your website and, if possible, are created in subdirectories of your domain.
Why choose ad4travel?
Ad4travel operates only in the tourism sector and therefore has good contacts to websites, web catalogues and web directories in the tourist branch. That’s why relevance is pre-programmed!